TrendDelta
ANOMALY DETECTED

Find Viral Hooks Before They Explode
Using Statistical Outlier Detection

A weekly intelligence report on viral hooks and algorithm outliers. So you can adapt the hook before the trend saturates.

THE GRIND

If you're a social media manager or creator, you already know the grind:

  • Hours scrolling Tik Tok or Instagram
  • Trying to reverse engineer viral hooks
  • Saving dozens of videos for "research"

But when you finally find a video with 2M views... It's already too late. The trend is saturated.

THE SOLUTION

Instead of looking at big accounts, we look for abnormal growth.

If a creator averaging 500 views suddenly gets 50,000-that video is an anomaly.

Our system detects those anomalies automatically and extracts the hook so you can use it.

Under The Hood

This isn't just a scraping tool. We use a three-step algorithmic process to filter out the noise and serve you pure signal.

1. Baseline Calculation

We continuously ingest data and calculate the trailing 30-day average views for thousands of accounts.

2. Velocity Tracking

When a new post spikes 10x to 100x above that specific creator's baseline, our system immediately flags the anomaly.

3. Signal Extraction

We automatically parse the video to extract the exact text or audio hook that drove the outlier performance.

RECENT VIRAL DETECTIONS (Last 7 Days)

Platform: Instagram Reels

Average Views

3,200

New Video

480,000

Outlier Score

150x

Extracted Hook

"You're using ChatGPT wrong. Do this instead."

Adaptation Idea

"You're using Canva wrong. Do this instead."

Platform: Tik Tok

Average Views

900

New Video

96,000

Outlier Score

106x

Extracted Hook

"Nobody tells you this about fixing your posture."

Adaptation Idea

"Nobody tells you this about scaling a SaaS."

Your new workflow:

  • 1 Pick the value you want to share.
  • 2 Grab a proven viral hook from the weekly report.
  • 3 Adapt it to your specific niche.
  • 4 Film & post.

No doom-scrolling required.

Choose Your Intelligence Level

Get a macro view of the market for free, or upgrade for custom hyper-specific competitor tracking.

Macro Intelligence

A weekly overview of general market trends.

Free
  • 1 aggregated report per week
  • General broad niches
  • Extracted viral hooks
Join for Free
Beta Access

Custom Daily Plan

Custom intelligence for your hyper-specific niche.

$39/mo

Will increase to $79/mo.

  • Daily anomaly alerts
  • Track 20 specific accounts you care about
  • Keep the $39/mo price forever
Learn More About the Beta

Frequently Asked Questions

What platforms do you track?

We currently track and detect anomalies across TikTok, Instagram Reels, and YouTube Shorts. Our mathematical models are platform-agnostic, allowing us to find velocity outliers wherever short-form video exists.

Is this just a scraping tool?

Absolutely not. Most "viral trend" tools just show you videos from massive accounts that already have 5 million views. By the time you see them, the trend is saturated. We use statistical outlier detection to find small creators who suddenly spike, allowing you to catch the hook before it goes mainstream.

Why is the weekly report free?

We know our data is the best in the industry, and the easiest way to prove it is to let you use it. The free tier gives you a macro view of general trends. Once you see the value, you can always upgrade to the Custom Daily Plan to track your exact niche competitors.

Join agency owners and creators already using the report.